Pricing

There are several factors which contribute to the pricing of website design. These factors are based in part or in whole on the following factors:

 

  • Website Style – Informational websites such as a corporate websites which just offer basically information on a particular business or organization are easier to develop and require less customization time.  Sites such as these are also easier to optimize for search engines as they typically are trying to rank for their business name alone or within a specific region of the country.  e-Commerce websites typically take longer to develop as they require not only the initial website design but also the uploading if products.  There are also additional services required for an e-Commerce website that are not required with informational styled websites such a merchant accounts for credit card purchases. 
  • Search Engine Optimization - You may already have a great looking website but find that the site is almost non-existent on the search engines.  Websites require a system of customization in order to improve your rankings in Google, Yahoo and the other major search engines.  This customization is commonly referred to as Search Engine Optimization or SEO.  Without proper SEO being performed on a website, your websites search engine presence will be severely limited.  Search Engine Optimization is time consuming, thus it generally incurs seperate charges from a standard website design, as you are no longer just paying for software and graphics design, but are now paying for the labor required to optimize a website for search engine placement.
  • Marketing – Once your website has been designed and optimized for the search engines, adding online marketing will help increase traffic which results in increased sales.  Much like a typical local business which pays for yellow page advertising or billboards, without proper marketing your business may never reach its full potential in sales.  As with search engine optimization, you are paying for basically labor.  In addition though, you are also paying for the different avenues of advertising much like a typical business.  These advertising venues can include things such as Pay-Per-Click advertising on search engines, banner advertisment on other websites or social media sites, press releases covering specific products or services, directory submissions, article submissions and a host of other options.

 

A typical informational only website will cost from $200 to $500 depending on the amount of graphics work to be done and the amount of information to be loaded onto the website.

 

e-Commerce websites will typically start at $1,000 and go up from there depending on the number of products that are to be sold on the site.  It takes huge amounts of time to load products on a website, and thus you are basically paying for the labor to get the site set up.  Small businesses which have fewer than 25 products can easily be implimented and generally cost around $750 as they require the least amount of labor to set up.

 

Both website styles include basic search engine optimization when developed, as well as search engine submissions.  For a custom quote on your particular website needs, please contact us.